Jump to:
Looking for updated Patron prices? In recent years, the Margarita has taken over as the world’s most popular cocktail. Since tequila is the main ingredient in the Margarita it has also been taken along for the ride.
This is not only apparent in restaurants and liquor stores but in pop culture.
Sammy Hagar, the Red Rocker of Van Halen fame, has had his name associated with Cabo Wabo tequila since the 1990s. More recently, other celebrities got into the tequila game like George Clooney, Dwayne “The Rock” Johnson, Michael Jordan, and Kendall Jenner.
But it’s possible that no tequila has been more in the zeitgeist than Patrón tequila. Patrón has been name-checked in over 250 songs by pop stars such as T.I., Drake, The Weeknd, and Rihanna.
It’s true that in some cases celebrities latch on to a product regardless of the quality. In the case of Patrón tequila, there’s a big reason everyone started talking. That’s the unquestionable quality of the small-batch tequila they’ve been producing for years.
A Brief History of Patrón
Patrón has an interesting history. A history that started much more recently than you would expect. It all began when two men in the 1980s decided they wanted to create their own brand of tequila.
The two men were Martin Crowley and John Paul DeJoria. Martin was an entrepreneur and John Paul DeJoria was a co-founder of Paul Mitchell. That’s right, Paul Mitchell, the company that makes hair care products.
As the backgrounds of the two men were not in distilled spirits, they wisely recruited a Master Distiller to help them create their visionary tequila. The Master Distiller was Francisco Alcaraz, who had been a big deal in the tequila world dating back to 1968.
Even though Patrón the brand is a relative newcomer, they employ highly crafted and proven techniques to set their tequila apart from the crowd. They never use any additives, they only use 100% Weber Blue Agave, and they make their tequila in small batches.
Patrón is currently owned by Bacardi Limited, one of the largest private spirits companies in the world.
What Exactly is Tequila and How is it Made?
Tequila is a distilled spirit made from the agave plant. The agave plant is grown primarily in Jalisco, Mexico, where it thrives due to the high altitude and sandy soil.
The core of the agave plant, called the piña, is harvested before being baked, shredded, fermented, distilled, and aged.
The way the tequila is aged will determine the type of tequila you end up with. If tequila is clear, that means it was aged in stainless steel tanks and a golden brown color indicates the tequila was likely aged longer and in a wooden barrel.
If the tequila was aged from two months to one year, it is called reposado, one to three years añejo, and over three years extra añejo.
Patrón Prices, Variations & Sizes
You can’t go wrong with the smooth taste of the classic Silver Patrón Tequila. Throughout the years, Patrón has also slowly added many variations to its portfolio of premium tequilas.
The variations tend to get more expensive based on the time aged and ingredients used.
| Type | Sub-Type | ABV | Size | Average Price |
| Tequila Patrón | Patrón Silver | 40% | 375ml | From $21.99 |
| 750ml | From $21.99 | |||
| 1.75L | From $89.99 | |||
| Patrón Reposado | 40% | 375ml | From $24.99 | |
| 750ml | From $41.99 | |||
| 1.75L | From $119.99 | |||
| Patrón Añejo | 40% | 375ml | From $29.99 | |
| 750ml | From $59.99 | |||
| 1.75L | From $129.99 | |||
| Patrón Extra Añejo | 40% | 375ml | From $39.99 | |
| 750ml | From $79.99 | |||
| Roca Patrón | Roca Patrón Silver | 45% | 375ml | From $29.99 |
| 750ml | From $54.99 | |||
| Roca Patrón Reposado | 42% | 375ml | From $31.99 | |
| 750ml | From $74.99 | |||
| Roca Patrón Añejo | 44% | 375ml | From $35.99 | |
| 750ml | From $79.99 | |||
| Gran Patrón | Gran Patrón Smoky | 50.5% | 750ml | From $199.99 |
| Gran Patrón Platinum | 40% | 375ml | From $119.99 | |
| 750ml | From $199.99 | |||
| 1.75L | From $499.99 | |||
| Gran Patrón Piedra | 40% | 750ml | From $399.99 | |
| Gran Patrón Burdeos | 40% | 750ml | From $499.99 |
Patrón Alternatives and Comparisons
Patrón is a special, top-shelf, highly desired tequila. With that being said, you still won’t have a hard time finding another tequila in a pinch. Heck, there is even a tequila out there with Guy Fieri and Sammy Hagar on the bottle.
There is no shortage of available tequila. The first recommendation is Jose Cuervo, the top-selling tequila brand in the world.
Jose Cuervo has a much lower price point at the bottom of its product line, but you could grab a rare bottle of Jose Cuervo for the price of Patrón and have yourself quite an evening.
Another lower-priced option that does very well when making tequila-based cocktails is Cazadores Tequila Blanco. This is a very solid tequila that is also made with 100% agave.
The final recommendation, and most direct comparison to Patrón, is Don Julio Tequila Blanco. Don Julio is at a similar price point to Patrón Silver and is also considered to be an ultra-premium tequila.
Don Julio Tequila is made with 100% blue agave and can be imbibed straight or in cocktails.
How to Drink Patrón
Patrón is a super-premium tequila and if there is no reason not to, should be treated as such. That means if possible, that you should take your time and sip on it. This could mean having it served neat in a snifter, chilled in a rocks glass, or over ice.
If adding some additional flavor to your 100% agave tequila is more your thing, there is no better way to amp up your cocktail than with Patrón. Substitute Patrón in for your house tequila for a top-shelf Margarita, a Paloma, or even a Tequila Sunrise.
Frequently Asked Questions
1. Why does Patrón Tequila cost so much?
Patrón spares no expense when it comes to the production of their superior tequilas.
When it comes to making choices that involve higher ingredient cost, a process that is more labor-intensive, a longer time in a barrel, or anything else, Patrón makes the choice that will produce the finest product.
Patrón also put a lot of thought and money into the presentation of their tequila line. A first-rate tequila should also look like a first-rate tequila.
2. Does Patrón make anything besides tequila?
Yes, Patrón XO Cafe. While this item technically contains tequila, it is most definitely not straight tequila.
Patrón XO Cafe is a coffee liqueur that combines tequila with coffee. The result is a slightly lower strength, 35 percent alcohol by volume, liqueur best used in cocktails or along with dessert.
3. Is Patrón Tequila vegan?
Yes. Tequila, like the lion’s share of other distilled spirits, is vegan and Patrón is no exception to that rule.
4. Is Patrón Tequila gluten free?
Yes, Patrón is gluten free. Most pure distilled liquors are gluten free even though they are sometimes made with ingredients that contain gluten. The distillation process removes gluten.
You need to be more careful when you’re drinking a cocktail or liqueur that has a bunch of outside adjuncts or ingredients added, but you can feel safe while sipping on Patrón.
5. What are some cocktails I can make with Patrón?
Perfect Patrón Margarita
- 1.5 ounce Patrón Reposado
- 1 ounce Citrónge Orange Liqueur
- .75 ounce Fresh Lime Juice
- .25 ounce Simple Syrup (to taste)
- 1 Lime Wheel to Garnish
- Kosher Salt (Optional)
- Combine liquid ingredients in a cocktail shaker, shake with ice, strain into a salt-rimmed glass, garnish with lime, and enjoy.
Patrón Silver Paloma
- 2 ounces Patrón Silver
- 3 ounces Grapefruit Soda
- .5 ounce Fresh Lime Juice
- 1 Pinch of Salt
- 1 Grapefruit Slice to Garnish
- Kosher Salt (Optional)
- Add the first four ingredients to a highball glass filled with ice, stir, and garnish with a grapefruit slice.
