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Looking for updated Rasberita prices? Oh to be a fly on the wall in the Anheuser-Busch InBev offices on the day the Bud Light Raz-Ber-Rita was invented!
You can imagine one stressed research and development executive checking their watch and noticing that the next meeting where they need to propose a new product starts in one minute.
They quickly grab their bottle of Bud Light Lime-A-Rita and race into the hallway. At the same time, another executive, who has been on an all-fruit diet for their upcoming wedding, slowly walks out of their office holding a giant bowl of ripe raspberries.
Executive one slams into executive two, and everything goes flying. Once the dust settles, there is a bottle with a red-tinted liquid in it that they can’t keep their eyes off of.
They both get up, take a sip, and a slightly puckered smile appears on both of their faces. They proceed to the boardroom to make history.
Unfortunately, there is no way to prove that the above scene took place exactly as described, but the result is not in question. Bud Light Raz-Ber-Rita was created by Anheuser-Busch InBev and we’re all still smiling.
A Brief History of Bud Light Raz-Ber-Rita
The alcoholic beverage industry is crowded. Even a few years back, you could get away with ordering a beer in a bar without being asked a million questions to determine what beer you wanted.
The same thing is happening with liquor, wine, and seltzer. Anheuser-Busch InBev was keenly aware of the increased competition in the world of alcohol.
They decided not to sit on their hands and to do something about it and that’s exactly why they came up with the Bud Light Lime-A-Rita in 2012. They capitalized on the world’s love of both beer and the Margarita –the world’s most popular cocktail.
So, what exactly is a Lime-A-Rita, you might ask? It’s not quite a margarita, and it’s not quite a beer. It’s a delicious lime margarita flavored malt beverage. The Bud Light Lime-A-Rita was an instant hit.
It was such a hit that just one year later, in 2013, Anheuser-Busch InBev released the Straw-Ber-Rita. As demand grew, the long-time beer purveyors reached back into their bag of ideas and another year later, in 2014, put out both the Mang-o-Rita and the Raz-Ber-Rita.
Just like the Lime-A-Rita, the Raz-Ber-Rita is also a flavored malt beverage but with raspberry flavor added. Isn’t a malt beverage just a beer, like a very high alcohol beer that people drink out of 40-ounce bottles?
Well, beer could be considered a malt beverage, but there are some differences between a traditional beer and the Lime-A-Rita line of malt beverages.
Basically, beer can be made in a lot of different ways, but a malt beverage is made in a specific way utilizing bottom fermentation.
Bottom fermentation produces a stronger beverage, usually around six to nine percent alcohol, as compared to a typical beer which comes in at five percent alcohol or less. The Raz-Ber-Rita is eight percent alcohol by volume.
Why raspberries? The raspberry, though not the most common fruit added to alcoholic beverages, does have a history in alcohol. A history that goes back hundreds of years to when the Framboise came along.
Framboise, also the French word for raspberry, is a Belgian sour beer that is fermented with raspberries. Even though a Framboise and the Raz-Ber-Rita are vastly different beverages, they both benefit from the sweet and slightly tart taste of the humble raspberry.
Raz-Ber-Rita Prices, Variations & Sizes
The Raz-Ber-Rita has a wide distribution and is offered in a few different sizes and packs. For a larger gathering, there are 12 packs and a seasonal Mix-A-Rita variety pack available.
When you’re enjoying on your own, or packing for a picnic, you can also grab a four pack or a single can. If you’re searching for the Raz-Ber-Rita on your favorite beverage site make sure to try the different variations if you come up empty.
Some suggestions: Bud Light Lime Raz-Ber-Rita, Ritas Raz-Ber-Rita, Bud Light Razberita.
| Type | Size | Average Price |
| Raz-Ber-Rita | 12 pack of 8 ounce cans | From $13.99 |
| 4 pack of 16 ounce cans | From $5.49 | |
| Individual 25 ounce can | From $3.39 | |
| Bud Light Lime Mix-A-Rita Variety Pack | 6 Lime-A-Rita (8 ounce) 4 Guav-A-Rita (8 ounce) 4 Mang-o-Rita (8 ounce) 4 Straw-Ber-Rita (8 ounce) |
From $13.99 |
Raz-Ber-Rita Alternatives and Comparisons
The Bud Light Ritas Raz-Ber-Rita is no doubt a unique beverage. That being said, you still have excellent options in the categories of sparkling margarita drinks and alcoholic raspberry drinks.
You could try another from the vast array of other Bud Light Ritas Sparkling Margaritas which includes: Lime-A-Rita, Straw-Ber-Rita, Water-Melon-Rita, Mang-o-Rita, Cherry-Lime-Rita, Grape-Ahh-Rita, and Peach-A-Rita.
If you want to stray from the Ritas line, you can drink a Jose Cuervo Sparkling Margarita or a Topo Chico Hard Seltzer Lemon Lime. You could grab another raspberry-flavored malt beverage like Smirnoff Ice Raspberry or Mike’s Hard Raspberry Lemonade.
If you simply require that raspberry margarita flavor but have no access to a Raz-Ber-Rita, then it might be time to break down and make a raspberry margarita.
Raspberry Margarita
- 2-4 Tablespoons of sugar (for the rim of the glass)
- 2 Cups of fresh raspberries
- .5 Cup of Grand Marnier
- .5 Cup of tequila
- 1 Tablespoon of sugar
- ¼ Cup fresh lime juice
- Lime slices (for garnish)
- 5-6 Cups of Ice
Moisten the rim of your glass and rub it with sugar. Blend raspberries, Grand Marnier, tequila, sugar, lime juice, and ice in a blender until smooth. Garnish with lime slices and serve cold.
How to Drink A Raz-Ber-Rita
There’s no wrong way to drink a Raz-Ber-Rita. To achieve the goal of consuming most like a margarita, you can pour your Raz-Ber-Rita over ice in a customary margarita glass. Complete the simulation by coating the rim of your glass in salt.
If you’re more concerned about taste than appearance, you can drink your Raz-Ber-Rita straight out of the can. Preferably after someone tossed it to you straight out of an ice-cold cooler.
The Bud Light Ritas Raz-Ber-Rita should be served and stored cold.
Frequently Asked Questions
1. Is Raz-Ber-Rita a beer?
A Raz-Ber-Rita is a flavored malt beverage. A malt-flavored beverage has a lot in common with beer but the Raz-Ber-Rita is different in a few ways. Specifically, in how it is fermented, the large amount of fruit added, and the high alcohol content.
2. How many calories are there in a Raz-Ber-Rita?
Raz-Ber-Rita contains 292 calories per 12 ounces.
3. How many carbohydrates are there in a Raz-Ber-Rita?
Raz-Ber-Rita contains 34.2 carbs per 12 ounces.
4. Is 8% Alcohol a lot?
The Bud Light Ritas Raz-Ber-Rita has 8% alcohol. A run-of-the-mill mass-produced beer is five percent alcohol or lower. Hard alcohol like the tequila in your margarita is usually around 40 percent alcohol. A Raz-Ber-Rita is a bit stronger than your average beer but not nearly as strong as hard liquor.
5. Is Raz-Ber-Rita gluten free?
Bud Light Ritas Raz-Ber-Rita does contain gluten. Raz-Ber-Rita is a malt beverage and malt contains gluten which makes it a no-no if you are gluten free or have celiac disease.
5. Is Bud Light Seltzer Blue Raspberry the same as a Raz-Ber-Rita?
No. They are both raspberry-flavored alcoholic beverages produced by Anheuser-Busch InBev but they are not the same. Bud Light Seltzer is a hard seltzer and not a malt beverage. As a result, Bud Light Seltzer has less alcohol (5 percent alcohol by volume) and they are gluten free.
Interesting Facts & Myths
The Lime-A-Rita line of products, which includes the Raz-Ber-Rita, is currently owned by Anheuser-Busch InBev. The Bud Light name was dropped in 2019 and now the line goes by the name of “Ritas.”
